As a marketer, it's crucial to keep up-to-date on the latest trends in the ever-growing SEO industry. To help you stay ahead of the game, we've compiled a list of the top 15 SEO statistics you should know.
SEO is a term that you have probably heard a lot of. SEO stands for Search Engine Optimisation, but what does it mean? Well, it's the process of optimising your website to rank higher in search engines like Google and Bing.
There are a lot of different metrics in Google Analytics. Some of them are easy to understand, and others require a bit more digging.
If you've ever wondered about the link between local SEO and citations, here's a quick overview of what they are and why they're important.
Do you know what the number one search engine is? If you guessed Google, you are correct. However, there are many other search engines that people use and it's important to understand how they work.
I'm sure you've heard that the key to being successful online is content. But what about all of the other things you need to do? What about SEO, social media, email marketing, and website development?
The internet is a big place and it's full of people looking for what you must sell. But if your website can't be found by search engines like Google, those potential customers will never get the chance to find you.
Schema markup, also known as structured data, is a way to provide additional information about a webpage to search engines to improve how the page is represented in search results. One of the ways to implement schema markup is by using HTML microdata.
In the past year, we've seen some major changes to Google's algorithm. The most notable of these is that there are more opportunities for shorter and more direct answers to be ranked higher than ever before.
SEO is a tough business. You have to compete with millions of other websites for the top spot in the search engine results pages (SERPs),and it’s not easy. Fortunately, there are some things you can do to boost your SEO game.